Mo-Tseleng
Services and Solutions


Informal Trader

Store branding, distribution of point of sale material, new distribution channel development, trader incentive initiatives, consumer competitions, wholesale pull through ROI initiatives


Tailor Made Events

  • Concerts
  • Sporting events
  • Club and hot spot events
  • Fund raising events


Instore - Retail and Wholesale:

Competitions, wet demos, coupons, push: pull incentives Stock checks and orders, in store POS placement and displays


Interactive Training:

Establishing product usage through demonstration and training Face to face product training at: schools, general dealers and spaza shops, speciality shops; salons, women's groups, clinics and hospitals.


Empowerment Initiative:

Linking brands to social economic upliftment campaigns Formalization of existing small medium enterprises Skills development and training Brand opportunities


Road Shows:

Loyalty programmes, face to face - level communications Educational programmes, school programmes Distribution and sampling Pack collection - Proof of purchase and incentive collections


Merchandising:

Erecting of POS elements Store inspections


Spread the Word Campaigns

Interactive campaign done utilising commuter platforms on a face to face level:
  • Taxis
  • Buses
  • Trains


Consumer Loyalty Initiatives

Tailor made consumer loyalty initiatives:
  • Weak distribution areas
  • Poor sales levels
  • New product launches


Enviroscaping

  • Branding of stores, creches, clinics, schools and homes
  • Design and layout
  • Painting and maintenance
  • Upliftment of the township environment


Special Events

Utilizing special event platforms to integrate brands into lifestyle occasions like shopping mall events, weddings , funerals, unveilings, women's forums, youth groups, in-home host venue, birthday parties, school sports days, socials events, sports events and choral events.


Sampling:

Taxi rank , in store , knock and drops , hospitals and clinics, creches, schools, government and other municipal platforms.


Government Initiatives

Link brands to government initiatives, through educational campaigns Community involvement on national mass. Alternate communication mediums through sponsorships and partnering initiatives.


Pack Collection Platforms:

Pack collection initiatives are done through churches, schools and community forums. Packs can be recycled into: Raincoats, school bags and jackets and redistributed to schools and creches.


Response Campaigns:

  • Shopping malls Events
  • Taxi Ranks
  • Education Departments
  • Special Events